Dr. Arnaud Prevot

Private School Marketing Specialist

Coming from a family of teachers, education has always been with me. I After high school, where I earned the French national degree called the baccalauréat, I attended the University of Dallas (U.D.) in Irving, TX. 

I graduated at 20 with a Bachelor of Arts (B.A.), and went on the College of Business and their Graduate School of Management where I began my studies in business. I obtained my Master of Business Administration (M.B.A), and for a final project, a group of us worked on creating a private Catholic school, attached to a parish in Coppell, TX. 

This was where I first associated the themes of business, marketing and the running of private and independent schools. 

After earning my M.Mgt. (where a team of us helped a fledgling online company), I accepted a position to teach in Washington State. I was hired as a language and business teacher at Forest Ridge School in Bellevue, WA. During that time, two peer-reviewed academic papers of mine were published in the Consortium Journal of Hospitality and Tourism.

When I started at Forest Ridge, I also began my doctoral studies at Argosy University in Seattle , which took me 5 years to finish. I studied under Dr. L. Charles Miller, a Yale educated economist. My dissertation, entitled Market Positioning of Twelve Urban and Suburban Independent Schools in Washington State, was well received. My academic interests focus on using the tools of the business to add efficiency to private schools. 

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Liza Fisher Norman

Master Electrician, InspirED School Marketers

Master Electrician isn’t just a fun title for me. It’s how I feel about sparking school marketers to do their best work, connecting them to one another, and helping to make their jobs easier. After working with close to 100 schools in the firm I founded — Turnaround Marketing Communications — I realized that school marketers needed a place where they can find brilliant ideas and brain food to make their job easier and feel supported. InspirED School Marketers was born in 2013 to fill that void and with the help of my fabulous Best Boy, Rob, we are on a quest to make InspirED a resource you can't live without.

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Rob Norman

Rob Norman

Best Boy, InspirED School Marketers

Rob has 25 years of independent school marketing experience as principal of Turnaround Marketing Communications, a branding and marketing firm specializing in independent schools. Rob shares his experience on InspirED School Marketers by blogging, editing the Daily Jolt, and by podcasting with fascinating independent school movers and shakers. As InspirED's Best Boy — a term borrowed from theater, Rob's longtime passion — Rob loves to be out and about, meeting with school marketers, learning their needs, and helping them overcome challenges. Be sure to ask Rob about his golf game.

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