Joe Monzo of Monzo Media Productions has produced nine videos (and counting) full of brilliant ideas and brain food to help private school marketers learn about video production and how to work with a company that provides those services.

After you read Joe’s comments (below) and view this enlightening video, connect with Joe on LinkedIn to see the others in the series. They’re sure to make you even more brilliant than you already are.

Early in my career, I learned that pre-production and proposal meetings were NOT the same. In fact, they are very different despite the potential overlap.

I learned this the hard way when I made a full pre-production plan that I spent hours on for a rather small project. The prospect then took my plan and said she will be going with someone cheaper. Ouch!

From there I began to understand the value of both parties having effective communications in the sales process.

If you have never worked with a video production company before you will appreciate this video!

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Liza Fisher Norman

Master Electrician, InspirED School Marketers

Master Electrician isn’t just a fun title for me. It’s how I feel about sparking school marketers to do their best work, connecting them to one another, and helping to make their jobs easier. After working with close to 100 schools in the firm I founded — Turnaround Marketing Communications — I realized that school marketers needed a place where they can find brilliant ideas and brain food to make their job easier and feel supported. InspirED School Marketers was born in 2013 to fill that void and with the help of my fabulous Best Boy, Rob, we are on a quest to make InspirED a resource you can't live without.

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