16 School MarCom Questions You Are Dying to Ask

16 School MarCom Questions You Are Dying to Ask

Rob and I led a session at the TABS annual conference in Boston titled “You have questions. We have answers. Ask the school marketing Gurus.” We gathered a panel of school marketing gurus (see the Power Panel list below) to answer burning MarCom questions from the audience. These school marketers are like you — in the trenches and looking for solutions to everyday challenges. Everyone was disappointed when it was time to stop.

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What’s Missing From Your Gala Preparation List: Board Talking Points

What’s Missing From Your Gala Preparation List: Board Talking Points

Along with black ties, babysitters and nametags, make sure your board is ready for the Gala with talking points to make the evening more than about fundraising. The guests will leave with a renewed sense of confidence and pride in the school and their own talking points to spread to friends and family.

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