Brilliance Abounds in Private School MarCom

“Wow. Wow. Wow. These are all amazing. I think I judged the same category 2 years ago and I cannot believe the progression in that time. Truthfully, the top 10 are so close I feel awful that they can’t all win!”
— Chris Adams, 2022 Judge, Director of Marketing & Communications, Cardigan Mountain School

Private school marketing and communications is a niche industry that may be small but is also powerful, creative, and impactful. Just look at the 2022 winners!

A huge thank you goes out to this year’s judges who generously shared their time, expertise, and insights to make the Brilliance Awards possible.

Thanks also go to The Admissions Club by Digistorm for sponsoring the Awards. And we are proud to have made a donation to Steppingstone Scholars (Heights Philadelphia) again this year as the Awards’ beneficiary.

Every one of you should know that YOU ARE BRILLIANT.

Amped,

Liza and Rob

2022 Brilliance Awards Winners

Winners in Alpha Order
Winner Case Studies

Enrollment

1.  Viewbook/Prospectus Copy*
2.  Viewbook/Prospectus Design*
3.  Viewbook/Prospectus Photography*
4.  Viewbook/Prospectus Overall
5.  Enrollment/Admissions Video In-House
6.  Enrollment/Admissions Video Outsourced
7.  Admitted Student Welcome

Fundraising

8. Fundraising Appeal
9. Fundraising Video In-House
10. Fundraising Video Outsourced
11. Annual Report/Report of Gifts/Donor Report

Advertising

12. Paid Advertising

Photography

13. Still Photography In-House
14. Still Photography Outsourced

Website

15. Website Homepage
16. Website Homepage Redesign
17. Website Copy*
18. Website Photography/Imagery*

Identity Makeover

19. Graphic Identity Redesign

Magazine

20. Magazine Overall Design
21. Magazine Writing
22. Magazine Cover Design
23. Magazine Photography/Imagery

Inbound Marketing

24. Social Media Campaign
25. Blog Post 
26. Podcast
27. Fun Video

Once & Done  

28. Logo
29. Special Event

Biggest Risk

30. Out of the Box Concept

*Too few entries to judge

Previous Winners