Category No. 10: Fundraising Video Outsourced 2022

 

Sedbergh School

Sedbergh, Cumbria UK
Pre-Prep to Year 13, Coed Boarding and Day 

SAMPLE JUDGES' COMMENTS
Even as an audience unfamiliar with Sedbergh, this piece’s opening immediately engaged me. The animation throughout was a powerful way to illustrate the school’s history, vision, and capital projects. I really enjoyed this fresh approach to campaign communications.

I liked the originality of the graphics and it was a compelling film.

TEAM
Sedbergh School Foundation - A Spirit Reshaped


Woodward Academy

College Park, GA USA
Grades PreK-12, Coed Day

SAMPLE JUDGES' COMMENTS
The overall execution of this piece was great! Vibrant b-roll was edited beautifully. When it’s not done well, multiple narrators can be distracting, but here it felt seamless—with consistent tone, pace and audio levels. At less than a minute, it's proof a short, direct message can be even more compelling than a long-form campaign video.

TEAM
Naylene Felt,
Director of Annual Giving
Jordan Haverly, Annual Giving Manager
Marla Goncalves, Marketing & Engagement Director


Lake Forest Country Day School

Lake Forest, IL USA
Grades PK-8, Coed Day 

SAMPLE JUDGES' COMMENTS
A simple approach, but a compelling message. Strategically, using parents as the only storytellers in a campaign anchor video was unique and made the case for support stronger and more direct. Beautiful interview footage and b-roll were combined seamlessly.

Stunning videography! Great job in sharing various perspectives of parents and the range of roles parents have at the school.. and how each is important.

TEAM
Alex Sheridan,
Director of Enrollment, Marketing, and Financial Aid
Sarah Thomas, Director of Development
Paige Phelps, Marketing and Communications Manager
Lisa Horstmann, Associate Director of Enrollment and Financial Aid
Ryan Luciani, GoodFriend