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InspirED School Marketers

Brilliant Ideas and Brain Food for Private School Marketing

By Example 1

InspirED School Marketers
  • Inspiration/
    • 2025 Brilliance Award Winners
    • Judges 2025
    • Previous BA Winners
    • By Example Case Studies
  • Education/
    • The Juice Blog
    • Podcast
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    • Senior Partners
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    • Daily Jolt
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May 03, 2022

How To Create An Award-Winning Blog Post: Perkiomen School

May 03, 2022/ InspirED School Marketers
How To Create An Award-Winning Blog Post: Perkiomen School

Chosen because the Perkiomen School won Gold for Single Blog Post in the 2021 Brilliance Awards. Bernadette Kovaleski tells InspirED the backstory on the College Counseling project.

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May 03, 2022/ InspirED School Marketers/
By Example
normanL, A
April 18, 2022

How To Create An Award-Winning [Anniversary] Magazine: Cardigan Mountain School

April 18, 2022/ InspirED School Marketers
How To Create An Award-Winning [Anniversary] Magazine: Cardigan Mountain School

Chosen because the Cardigan Mountain School won Bronze for Magazine in the 2021 Brilliance Awards. Chris Adams, Director of Communications and Marketing at Cardigan Mountain told InspirED about the anniversary publication.

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April 18, 2022/ InspirED School Marketers/
By Example
normanL, A
March 16, 2022

How To Create An Award-Winning Annual Report: International School of Brussels

March 16, 2022/ InspirED School Marketers
How To Create An Award-Winning Annual Report: International School of Brussels

Chosen because the International School of Brussels won Gold for Annual Report/Report of Gifts/ Donor Report in the 2021 Brilliance Awards. Lucia Yuki, Senior Admissions and Community Coordinator, ISB, tells the story of this award winner.

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March 16, 2022/ InspirED School Marketers/
By Example
normanL, A
March 06, 2022

How To Create An Award-Winning Fun Video: Pacific Hills Christian School

March 06, 2022/ Liza Fisher Norman
How To Create An Award-Winning Fun Video: Pacific Hills Christian School

Chosen because Pacific Hills Christian School won Silver for Fun Video in the 2021 Brilliance Awards. Videographer Fiona King tells the story of the story.

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March 06, 2022/ Liza Fisher Norman/
By Example
normanL, A
February 07, 2022

How To Create An Award-Winning Website: Louise S. McGehee School

February 07, 2022/ Liza Fisher Norman
How To Create An Award-Winning Website: Louise S. McGehee School

Chosen because Louise S. McGehee School won Silver for Website in the 2021 Brilliance Awards. Kristen Martty Dry ‘79, Director of Communications, shares the backstory of this winning website.

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February 07, 2022/ Liza Fisher Norman/
By Example
normanL, A
February 02, 2022

How To Create An Award-Winning Fundraising Video In-House: Sheboygan Christian School

February 02, 2022/ Liza Fisher Norman
How To Create An Award-Winning Fundraising Video In-House: Sheboygan Christian School

Chosen because Sheboygan Christian School won Silver for Fundraising Video In-House in the 2021 Brilliance Awards. InspirED talked with Rudi Gesch, Director of Marketing and Enrollment, about the win.

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February 02, 2022/ Liza Fisher Norman/
By Example
normanL, A
June 15, 2021

How To Create An Award-Winning Admitted Student Welcome: CEH Design and The Webb School

June 15, 2021/ Liza Fisher Norman
How To Create An Award-Winning Admitted Student Welcome: CEH Design and The Webb School

Chosen because CEH Design won Gold for their client The Webb School for Admitted Student Welcome in the 2020 Brilliance Awards. InspirED talked with Carolyn Eisenman, Creative Director, CEH and Julie Harris, Director of Enrollment Management, The Webb School, about their win.

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June 15, 2021/ Liza Fisher Norman/
By Example
normanL, A
February 21, 2021

How To Create An Award-Winning Admissions Package: Springside Chestnut Hill Academy

February 21, 2021/ Liza Fisher Norman
How To Create An Award-Winning Admissions Package: Springside Chestnut Hill Academy

Chosen because Springside Chestnut Hill Academy won Gold in the 2020 Brilliance Awards for Enrollment/Admissions Package. InspirED learned how this award-winner was developed from Deidra Lyngard, Director of Publications and Video.

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February 21, 2021/ Liza Fisher Norman/
By Example
normanL, A
February 15, 2021

How To Create An Award-Winning Enrollment Video and Viewbook: Mission Minded for Curtis School

February 15, 2021/ Liza Fisher Norman
How To Create An Award-Winning Enrollment Video and Viewbook: Mission Minded for Curtis School

Chosen because Mission Minded won two 2020 Brilliance Awards for their client Curtis School — Silver for Enrollment Video, Outsourced and Bronze for Printed Viewbook/Prospectus. InspirED asked Mission Minded’s Partner and Creative Director, Rod Lemaire, more about the winning projects.

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February 15, 2021/ Liza Fisher Norman/
By Example
normanL, A
February 08, 2021

How To Create Award-Winning Advertising: The Independence School

February 08, 2021/ Liza Fisher Norman
How To Create Award-Winning Advertising: The Independence School

Chosen because The independence School won Bronze in the 2020 Brilliance Awards for Paid Advertising. Independence’s Director of Marketing and Communications Claire Brechter tells InspirED why it is an award-winner.

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February 08, 2021/ Liza Fisher Norman/
By Example
normanL, A
January 29, 2021

How To Create An Award-Winning Enrollment Campaign During COVID: Sage Hill School

January 29, 2021/ Liza Fisher Norman
How To Create An Award-Winning Enrollment Campaign During COVID: Sage Hill School

Chosen because Sage Hill School won Silver for COVID-19 Enrollment in the 2020 Brilliance Awards. Torrey Olins, Director of Communications and Marketing at Sage Hill School at the time, explains the project in detail with InspirED.

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January 29, 2021/ Liza Fisher Norman/
By Example
normanL, A
January 26, 2021

How To Create An Award-Winning Blog Post: Detroit Country Day School

January 26, 2021/ Liza Fisher Norman
How To Create An Award-Winning Blog Post: Detroit Country Day School

Chosen because Detroit Country Day School won Gold for Single Blog Post in the 2020 Brilliance Awards. We talked with Laura Korotkin, Director of Communications about their exciting win.

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January 26, 2021/ Liza Fisher Norman/
By Example
normanL, A
July 08, 2020

How To Create An Award-Winning Logo: DiGiovine Design and Oakwood School

July 08, 2020/ Liza Fisher Norman
How To Create An Award-Winning Logo: DiGiovine Design and Oakwood School

Chosen because DiGiovine Design won Silver for Logo for their client, Oakwood School. We talked with Adrienne DiGiovine, Principal, DiGiovine Design to learn more.

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July 08, 2020/ Liza Fisher Norman/
By Example
normanL, B
June 19, 2020

How To Create An Award-Winning Magazine Feature Article: National Cathedral School

June 19, 2020/ Liza Fisher Norman
How To Create An Award-Winning Magazine Feature Article: National Cathedral School

Chosen because National Cathedral School won a 2019 Bronze Brilliance Award for Magazine Feature Writing. InspirED talked with Scott Butterworth, Director of Communications about the win.

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June 19, 2020/ Liza Fisher Norman/
By Example
normanL, B
April 17, 2020

How To Create An Award-Winning Viewbook and Photographs: Mission Minded and Army and Navy Academy

April 17, 2020/ Liza Fisher Norman
How To Create An Award-Winning Viewbook and Photographs: Mission Minded and Army and Navy Academy

Chosen because Mission Minded won Gold for Still Photography, Outsourced and Bronze for Printed Viewbook/Prospectus for their client, Army and Navy Academy. Mission Minded’s Creative Director, Rod LeMaire, explained how they were done.

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April 17, 2020/ Liza Fisher Norman/
By Example
normanL, B
April 07, 2020

How To Create An Award-Winning Logo & Special Event: Shanghai American School

April 07, 2020/ Liza Fisher Norman
How To Create An Award-Winning Logo & Special Event: Shanghai American School

Chosen because Shanghai American School tied for Silver in the 2019 Brilliance Awards for Special Event and snagged a Bronze for Logo. Director of Marketing and Communications Kevin Lynch tells us about these projects.

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April 07, 2020/ Liza Fisher Norman/
By Example
normanL, B
April 01, 2020

How To Win 5 (No, 6!) Brilliance Awards In One Year: Zehno And Ursuline Academy

April 01, 2020/ Liza Fisher Norman
How To Win 5 (No, 6!) Brilliance Awards In One Year: Zehno And Ursuline Academy

Chosen because Zehno won five 2019 Brilliance Awards for their client Ursuline Academy of New Orleans. InspirED learned how it was done from Dr. Karen T. McNay, president of Ursuline Academy.

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April 01, 2020/ Liza Fisher Norman/
By Example
normanL, B
March 26, 2020

How To Create An Award-Winning Fundraising Video: St. Stephen's And St. Agnes School

March 26, 2020/ Liza Fisher Norman
How To Create An Award-Winning Fundraising Video: St. Stephen's And St. Agnes School

Chosen because St. Stephen’s and St. Agnes School won a Bronze 2019 Brilliance Award for Fundraising Video, In-House. InspirED talked about the project with Mandi Sapp, Assistant Director of Communications, Digital Media and Marketing.

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March 26, 2020/ Liza Fisher Norman/
By Example
normanL, B
March 16, 2020

How To Create An Award-Winning Website, Outsourced: Wimbledon High School & Interactive Schools

March 16, 2020/ Liza Fisher Norman
How To Create An Award-Winning Website, Outsourced: Wimbledon High School & Interactive Schools

Chosen because Interactive Schools won a Bronze in the 2019 Brilliance Awards for Website, Outsourced for their client, Wimbledon High School. InspirED learned more about this award winner from Rachel Brewster, Director of Marketing & Communications at Wimbledon High School.

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March 16, 2020/ Liza Fisher Norman/
By Example
normanL, B
February 12, 2020

How To Create Two Fundraising Award-Winners: Mount Paran Christian School

February 12, 2020/ Liza Fisher Norman
How To Create Two Fundraising Award-Winners: Mount Paran Christian School

Chosen because Mount Paran Christian School won a Silver 2019 Brilliance Award for Printed Fundraising Appeal and a Bronze for Fundraising Video, Outsourced. InspirED talked about the projects with Tiffany Westbrook, MPCS Director of Marketing and Communication.

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February 12, 2020/ Liza Fisher Norman/
By Example
normanL, B
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