Category No. 20: Single Blog Post

 
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Detroit Country Day School

Beverly Hills, MI USA
Grades Pre-school -12, Coed Day

SAMPLE JUDGES' COMMENTS
This blog post reflects incredibly well on the school. Well written by a senior academic administrator, it is not just informative. It connects the school's pandemic response to broader themes, blending honesty with encouragement. Parents reading this should feel proud to send their child to a school that treats difficulties with thoughtfulness.

A timely topic with universal themes. I love the title and the tie-in to the Nietzsche quote, which you don't realize until the fifth paragraph. I love the opening story used to illustrate the need to embrace change and cultivate empathy and connectivity during this historic time. The strategic use of subheads makes the content more digestible.

The author did a great job of sharing the perspective of an educator during the COVID-19 pandemic. I enjoyed the perspective of looking forward to the future with hope.

TEAM
Tim Bearden, Chief Academic Officer and Director of the Upper School


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The Alexander Dawson School

Las Vegas, NV USA
Grades PK-8, Coed Day

SAMPLE JUDGES' COMMENTS
Congrats to this marcom director for tackling this topic (snowplow parenting) delicately, clearly, and forcefully. This is a great example of how schools can partner with parents, informing rather than offending parents, while underscoring the school's educational bona fides. The witty bio at the end helps lighten the tone.

This blog post was very well written and relevant to parents of all ages. The author did a great job of tying a newsworthy event (the college admission scandal) to a deeper issue and showing how their school helps parents and students overcome pressure.

A timely topic in 2019. It's impressive that the author references a very recent NYT article on "snowplow parenting."

TEAM
Megan Gray, Director of Marketing & Communications
The Dawson Advancement Team


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Australian Christian College

Marsden Park, Australia
Grades K -12, Coed Day

SAMPLE JUDGES' COMMENTS
Beautifully designed blog post — enjoyed the infographic. The author did a great job of tying the school's mission into the article. Very well-researched and thorough post.

Great layout, including font choice and size. The content was digestible, aided by subheads, numbers, and graphics. It was great to have links to other sources on the topic of time management.

TEAM
David Garden, Marketing Director
Sophia Auld, Blog Editor
Bryce Thitchener, Graphic Designer
Ricky Hobbs, Web Developer