Category No. 29: COVID-19 School Spirit/Humor

 
GOLD

Riverdale Country School

Bronx, NY USA
Grades PK -12, Coed Day 

SAMPLE JUDGES' COMMENTS
What a brilliant way to show how the school is making the best of a frustrating situation. Using the mascot to show real emotions that people on campus are feeling was a great way to get the point across without using certain students. I loved how they tied in video from past years in black and white — super creative and effective! The quality of the video production was top-notch, too!

Beautiful video highlights the campus and life before/after COVID.

Loved the spirit of this video! What a sweet idea.

TEAM
Michael Flanagan, Visual Designer
Brian Mihok, Videographer
Justin Liebergen, Video Editor
Lila Locksley, Communications Director


SILVER

Casterton, Sedbergh Preparatory School

Cumbria, UK
Pre-Prep to Year 13, Coed Boarding and Day 

SAMPLE JUDGES' COMMENTS
What a gift of a headmaster that man is to the school, and I hope they know how lucky they are to have him at the helm. His creativity is unmatched, and his humor I'm sure brought some much-needed life to his message and to the homes of his students. Each video I watched seemed to get better and better, and even funnier! I love how he intertwined the important information with funny analogies.

Love the humanity shown in these!

TEAM
Will Newman, Headmaster
Emma Goligher, Marketing Manager


BRONZE

Holderness School

Holderness, NH USA
Grades 9-12, Coed Boarding and Day

SAMPLE JUDGES' COMMENTS
I loved the clarity of the message here, the humor, and the easy to digest message.

Quick and clever. Love the studio audience and the dog head-turn at the end is pretty amazing.

TEAM
Andrew Herring, Director of Strategic Marketing & Communications
Greg Kwasnik, Associate Director of Communications & Marketing
Thea Dodds, Digital Marketing Strategist
Alex Ellsworth, Music Director