2025 InspirED Brilliance Awards
19. Social Media
For the purpose of highlighting school life, attracting new families and students, fundraising, or building community.
Up to 6 examples. A social media campaign on any channel(s) such as Facebook, Instagram, TikTok, etc., with one focus, such as fundraising, graduation, admissions, results day, reunion, special event, etc.
https://www.instagram.com/reel/DOwdtV9ktDb/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
https://www.instagram.com/reel/DG6qAOfygdY/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
https://www.instagram.com/reel/DPSEi-QAdjc/?utm_source=ig_web_copy_link&igsh=MzRlODBiNWFlZA==
https://www.instagram.com/p/DN6msN3kqtf/?utm_source=ig_web_copy_link&igsh=MzRIODBiNWFIZA==
Pacific Ridge School
Carlsbad, CA USA
SAMPLE JUDGES' COMMENTS
This Admissions series is energetic, fun, and well executed. The videos feature excellent pacing, lively music, and very strong student engagement. The telephone game post announcing the start of admissions was especially playful and memorable.
Strong social media content! This has the right music selection, editing, length, clarity, and intrigue!
Tie for Silver
St. Luke’s School
New Canaan, CT USA
SAMPLE JUDGES' COMMENTS
St. Luke's School did a lovely job with this series. The graduate updates and family quotes feel warm and genuine, the template is attractive, and the photography is both excellent and fun. While the concept isn't new, the execution is strong and the posts land exactly as intended.
Tie for Silver
The Peck School
Morristown, NJ USA
SAMPLE JUDGES' COMMENTS
Congratulations to Peck School on an outstanding series of athletic hype videos. This energetic collection sets a high bar, with vertical video format, expertly shot and edited game footage, and music that perfectly complements the action. The field hockey video is especially striking, grabbing attention from the very first second.
Shady Side Academy
Pittsburgh, PA USA
SAMPLE JUDGES' COMMENTS
This series is polished, warm, and remarkably effective. Many schools feature faculty voices, but Shady Side Academy delivers a level of clarity and heart that makes the mission and teaching culture unmistakable. After viewing the posts, the school feels like a place anyone would want to learn, including me!
The social media comments alone tell me that SSA did something strategic here! Individually and collectively, this series was powerful.
